Mazda betting on fuel efficiency

[toovo1985]

Mazda is preparing a so-called “green” revolution aiming to increase fuel economy and reduce emissions in its cars until 2015. Mazda wants to have these values equivalent to today’s supermini standards.

Improving aerodynamics, improved powertrains, vehicle weight reduction, introduction of new technologies as i-stop (Smart Idling Stop System) are some of the ways Mazda will find to deliver first-class environmental and MPG performance for all the brand’s models.

The Skytech is a fuel-sipping, emissions-busting technology that is being developed by Mazda in order to improve fuel economy by 30 percent by 2015, comparing to 2008 levels. As fuel economy and carbon dioxide emissions are directly linked, the efficiency enhancement will also reduce tailpipe emissions. This technology should start featuring in Mazda vehicles in less than two years time.

This is a different approach than the one made by other brands. Instead of opting for the development of hybrid vehicles or alternative fuel solutions Mazda is focusing in improving efficiencies delivered through a traditional internal combustion engine platform.

[angelos]

Let's hope this will not hurt the bhps too much!!